Company Profile

SidEffect Ltd., a privately held company from Tel Aviv is a leading Post Production company in Israel. Founded in 1998, SidEffect brings new PC technologies to the film and video Post Productions industry, and is leading the PC revolution in this market.

Established in the TV commercial hi-end market, SidEffect's mission is to bring the most advanced technology used for high budget TV Commercial to the corporate presentation market. We provide a "one stop shop solution", with deep understanding of your technology, analysis of your marketing and advertising needs, and translating all these into contemporary, effective, cinematographical language of multimedia presentation that showcases the specific service, product or the company.

We, at SidEffect, handle production, concept developing, scripting, direction, design, editing, special effects, 3D animation and sound, all in-house.

The People

Ilan Weissman, SidEffect's CEO, a former worldwide marketing manager at Mercury Interactive, has a wide base of experience in marketing and sales, both in Israel and overseas. With his background as a software developer, Ilan closely follows the trends and new technologies in the hi-tech industry.

Noam Weissman, SidEffect's creative director is one of the leading editors in Israel. Noam has an extensive record and experience in editing highly creative TV commercials, corporate presentations and documentary films, backed with two Israeli Oscars.

Noam personally supervises each project from beginning to end.

The Combination

of experts from advertising, marketing, technology and cinematography, with the technological innovations used at SidEffect for animation and special effects, allow SidEffect to bridge the gap between the hi-tech industry and the creative cinematography world. SidEffect produces Video and Multimedia presentations for the hi-tech industry, in standards that were affordable only in the hi-end TV advertising world until recently.

The Products

SidEffect is your address for all your presentation needs:

· Corporate Video Presentation. A presentation that visually exposes a sharp and clear message, and draws an image of a professional company, and can best serves as your vehicle to get the corporate message across. The video presentation can be displayed on high quality large screens, or electronically any computer.

· High End Interactive Presentations using the most advanced multimedia technologies.

· Internet Sites / Solutions.

The Customers

Among our customers you can find companies like Be-Connected, Comverse, ECI Telecom, Flash Networks, Gilat, Hotbar, RADVision, Partner-Orange, Vsoft, Orckit and more.

Step into our new custom built production facility in Tel-Aviv and you will feel you entered a world of creativity and professionalism, combined with our well-known family atmosphere.

Contact Information
Yaron Mintzker, Director of Marketing and sales	Email: yaron@sideffect.com
3 Hashlosha St.	Tel:       +972-3-688-8830
Tel-Aviv 67060	Fax:      +972-3-688-8870